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Contact leveltm data
People make the decision to buy... not a company
Do you sell to accounts or people? If you target and engage real people who need to increase sales leads, meet targets and deliver results, third-party, account-based buyer IntentInfo will disappoint.
Contact-level IntentInfo gives you insight into customer intent: real, engaged people taking action while researching your products or services. We deliver data on interactions — directly observed indicators of buyer intent from contacts — not accounts. Customer IntentInfo strategies allow you to target actual humans with the insights they need when they need them.
The difference between Third-party data providers & true contact-level data
Account-level behavioral IntentInfo leaves you guessing, and targeting the wrong people at the wrong time. It just tells you that “some person” within a company may have taken some action that the service thinks might be relevant to what you sell. They may even guess for you and send some names.
Contact-level buyer IntentInfo mines unstructured data from across the web to cut through the noise and deliver you thousands of specific contact leads, complete with contact information and detailed context on what action they took, where, and which colleagues might be involved.
of potential buyers are in the market at any given time
Accuracy and Relevance of Contact-Level IntentInfo
Third-party IntentInfo may give you billions of signals per day, but it is limited with its accuracy. When you purchase IntentInfo at the contact-level, however, you break out of the “black box” of IntentInfo and receive real prospect data such as name, email address, phone, social handles, rich firmographic detail, details on their specific actions and much more.
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